Euromaven > Courses > Undergraduate Degrees > Bachelor of Business Administration with Digital Marketing & Ecommerce Management
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With the rise of digital-first businesses and online marketplaces, expertise in reaching and engaging audiences online is crucial. This BBA program equips students with cutting-edge digital marketing strategies, preparing them to excel in the fast-paced world of e-commerce and online brand management. Through a blend of theoretical knowledge and hands-on practice, students will develop skills in SEO, PPC, social media marketing, content strategy, and customer journey optimization.
Aspiring marketers looking to build expertise in digital marketing and e-commerce.
Entrepreneurs aiming to establish and grow their online businesses.
Business students who want to specialize in digital strategy and customer engagement.
Professionals looking to transition into high-demand roles in digital marketing.
Gain in-depth knowledge of SEO, PPC, and social media advertising.
Hands-on experience with industry-standard tools like Google Ads, Meta Business Suite, and SEMrush.
Learn content marketing, email marketing, and customer relationship management.
Master e-commerce strategies, including conversion rate optimization and online sales growth.
Strong career prospects in digital marketing, e-commerce management, and online brand consulting.
Bachelor of Business Administration (Offline)
Digital Marketing and Ecommerce Management (Online)
Duration:
3 Years (6 Semesters)
Mode of Delivery
BBA Core Modules: In-person classroom sessions.
Digital Marketing & Ecommerce Management: Online live classes.
Hands-on projects and real-world case studies.
Develop expertise in SEO, PPC, and social media marketing.
Understand consumer behavior and online customer journey mapping.
Create and optimize digital advertising campaigns.
Learn web analytics, data-driven marketing, and performance tracking.
Gain knowledge in influencer marketing, branding, and storytelling.
Digital Marketing Manager
Social Media Strategist
E-commerce Manager
SEO Specialist
Content Marketing Manager
Performance Marketing Analyst
Online Brand Consultant
Principles of Marketing
Business Communication
Consumer Behavior
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing & Blogging
Email Marketing & CRM
Branding & Storytelling
Google Ads & Pay-Per-Click (PPC)
Meta & LinkedIn Advertising
Web Analytics & Performance Tracking
Marketing Automation Tools
Social Media Marketing (Instagram, Facebook, LinkedIn, TikTok)
E-commerce Website Optimization (Shopify, WooCommerce, Amazon)
Conversion Rate Optimization
Influencer Marketing & Affiliate Strategies
Data-Driven Marketing Strategies
AI & Automation in Digital Marketing
Growth Hacking & Lead Generation
Industry Case Studies
Live Digital Marketing Campaigns
Capstone Project (Real-World Business Problem)
Internship & Industry Exposure
For students passed class 12 with atleast 50% mark from any recognized board
1
Take the first step towards your accounting career by filling out our simple application form. Let us know your aspirations and preferred program.
2
Meet our experienced career counselors who will guide you in selecting the best course tailored to your goals and skills.
3
Secure your seat in the program by completing the enrollment process with ease.
4
Begin your learning journey with a dedicated batch of like-minded peers and expert trainers.
5
Step confidently into the professional world with our robust placement assistance and network with top recruiters in the industry.
Have questions about our courses, tutors, or earning opportunities? Our friendly team is here to assist you. Start a chat and get your questions answered immediately.
Please confirm course details with us before applying, as curriculum updates may occur.