Euromaven > Courses > Postgraduate Degrees > Master of Business Administration with Digital Marketing & E-commerce Management

Master of Business Administration (MBA)

with

Digital Marketing & E-commerce Management

With the rapid shift to digital-first businesses, brands today must master online visibility and customer engagement. This MBA program equips professionals with cutting-edge digital marketing and e-commerce strategies, preparing them to drive growth in the digital economy. From SEO and social media marketing to customer journey mapping and data-driven decision-making, this course is designed to build future-ready marketing leaders.

Who is it for?

Aspiring marketing professionals looking to build expertise in digital marketing and e-commerce.

Business owners and entrepreneurs aiming to scale their online presence.

Working professionals looking to transition into marketing, e-commerce, or digital strategy roles.

Key Benefits

Master SEO, PPC, social media marketing, content marketing, and online customer acquisition.

Gain hands-on experience with tools like Google Ads, Meta Ads, Google Analytics, and Shopify.

Learn to build and optimize e-commerce platforms for maximum sales and customer retention.

Understand the role of AI, automation, and analytics in digital marketing.

Enhance career opportunities in high-growth industries such as digital marketing, e-commerce management, and brand strategy.

Course Format & Structure

Master of Business Administration (Offline)

Digital Marketing & E-commerce Management (Online)

Duration:

2 Years (4 Semesters)

Mode of Delivery

MBA Core Modules: In-person classroom sessions.
Digital Marketing & E-commerce Management: Online live classes.
Hands-on projects and real-world case studies.

Key Learning Outcomes

Develop expertise in digital marketing fundamentals and strategies.

Learn performance marketing, analytics, and conversion optimization.

Master e-commerce store management, dropshipping, and digital storefronts.

Build skills in SEO, PPC, email marketing, and customer retention strategies.

Use AI and automation to scale digital marketing campaigns efficiently.

Career Prospects

Digital Marketing Manager

E-commerce Manager

SEO & PPC Specialist

Performance Marketing Analyst

Social Media Strategist

Growth Hacker

Brand Consultant

Curriculum Breakdown

Marketing Principles & Consumer Behavior
Business Communication & Brand Positioning
Introduction to Digital Marketing
SEO & Content Marketing

PPC Advertising (Google Ads, Meta Ads)
Web Analytics & Data-Driven Marketing
Social Media & Influencer Marketing
CRM & Email Marketing

E-commerce Business Models & Strategy
Conversion Rate Optimization (CRO)
AI & Automation in Digital Marketing
Dropshipping & Cross-Border E-commerce

Growth Hacking & Viral Marketing
Real-World Case Studies & Internship
Capstone Project: Launch & Manage a Live Digital Campaign

Eligibility

For students passed undergraduate degree with atleast 50% mark from any recognized university

The action plan

1

Apply for the Course

Take the first step towards your accounting career by filling out our simple application form. Let us know your aspirations and preferred program.

2

Get Counselling from an Expert

Meet our experienced career counselors who will guide you in selecting the best course tailored to your goals and skills.

3

Confirm Your Admission

Secure your seat in the program by completing the enrollment process with ease.

4

Join the Upcoming Batch

Begin your learning journey with a dedicated batch of like-minded peers and expert trainers.

5

Get Placed

Step confidently into the professional world with our robust placement assistance and network with top recruiters in the industry.

Our placement partners

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Please confirm course details with us before applying, as curriculum updates may occur.